Full Time

Digital Marketer (Ipoh – Full Time) / 1 year ago

Ipoh

MYR2500 - MYR5000 / MONTH

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Build, plan and implement overall digital strategy and manage the proposed strategy from end-to-end, including ROI and KPI measurements.
Content Marketing – across multiple digital/social media channels in multiple languages to drive campaign/product awareness, engagement and conversion.
Design and manage content to promote brand-focused messages for website and social media platforms.
To identify and develop key opinion leaders to increase product branding, exposure and product endorsement.
Manage social media channels management (Facebook, Instagram, YouTube, Tiktok, etc) – content creation and query responding across all social media channels and owned platforms.
Digital media buy – Plan, execute and monitor digital media buy (Facebook, GDN, Google Adwords) that boost awareness and engagement.
SEO/SEM/Google Analytics – Plan, develop and implement SEO strategy. Monitor and provide report based on Google Analytics stats.
Digital campaign – Plan, manage and monitor performance of digital campaign or contest (including liaising with agencies).
Website Updates – Regularly update content for the website.
Reporting and analytics – Analyzing data, providing insights and observations for improvement for campaigns, media buy, website, social media channels and e-Commerce.
Execute activities based on quarterly digital marketing planning and budget control.
Communicate effectively with management and peers within the company as well as external vendor (agency partner, media, etc.)